The Joker Shopping Center is the first center of its kind in Split and the only one in the proximity of the city center, about 1000 meters from the Old Town and located on the main road leading to the city center. It is also just 200 meters from the new business center led by OTP Splitska Banka and the Marriott Hotel Complex with 27 floors. Some 25,000 Split residents live just a 5-minute walk from the shopping center, while 75,000 live just a 15-minute walk away.

The shopping center covers an area of 54,000 m2, of which 30,000 m2 is occupied by shops and around 5,000 m2 by the food court, restaurants, and bars. Along with 100 stores, the shopping center has a children’s playroom, a cinema, a fitness center, restaurants and bars, and a full range of professional services. The Joker parking lot includes 900 parking spaces, of which 390 are inside a closed garage.

The Joker Shopping Center is compact and comfortable and welcomes an average of more than 4.5 million visitors per year. Boasting a carefully balanced mix of shops, with a list of exclusive brands only found here, like Pinko, Twinset, Seventy, Elisabetta Franchi, Paul&Shark, Max&Co, Kiko Milano as well as high-street fashion brands Mango and New Yorker, sports equipment stores, children’s clothing and footwear, home appliances and everyday household supplies stores, Joker maintains the position of the most recognizable shopping mall in this area.